Ever wonder what your videos are missing?

If you’re not using music in your videos, you’re missing out on one of the essential elements in building your audience. Music is emotion, and emotions influence our decisions. That could be the difference between someone watching your video to the end or clicking on that subscribe button.

Music can change the world because it can change people. - Bono

Watch the video above to see the impact of music on the person walking. After we add the music, each step seems to have a purpose. Without music, she is walking down the street for no apparent reason. She’s driven to reach her destination.

Conclusion

Adding music to your video makes it stand out by moving your audience through the emotions music invokes.